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Futu (moomoo) Hong Kong Review: Fees, IPO Access, and Honest Verdict

6 min read
Contents

TL;DR

Futu (moomoo) is the largest retail brokerage by app downloads in Hong Kong. SFC-regulated, NASDAQ-listed (FUTU), and backed by Tencent, it combines low commission fees (0.03% on HK stocks, minimum HKD 3) with a feature-rich trading platform that includes Level 2 market data at no extra charge. Key strengths: genuinely low fees, excellent IPO support, free Level 2 data, and a clean mobile UI. Key downsides: the desktop platform is less intuitive than the app, and beginners may find the advanced analytics features overwhelming. Our verdict: one of the top two choices (alongside Tiger Brokers) for HK-based retail investors.


Futu (moomoo) Hong Kong Overview

Futu Securities International (Hong Kong) Limited is the Hong Kong entity of Futu Holdings, listed on NASDAQ as FUTU. In the US, the platform operates under the moomoo brand. In Hong Kong and mainland China, it trades as Futu Securities or simply "Futu."

As of early 2026, Futu holds Type 1 (dealing in securities), Type 2 (dealing in futures contracts), and Type 4 (advising on securities) licenses from the Hong Kong SFC β€” a strong regulatory foundation that distinguishes it from unregulated or offshore alternatives.

Tencent is a significant shareholder, which has both helped (strong financing for platform development, extensive trust among Chinese-speaking investors) and occasionally raised questions about data privacy among some users.


How We Evaluated Futu moomoo

We assessed Futu across five categories:

  • Fees β€” commission rates, platform fees, and any hidden costs on HK and US stocks
  • IPO and grey market access β€” the actual IPO subscription workflow and grey market (ζš—η›˜) availability
  • Platform quality β€” mobile app and desktop usability, data quality, research tools
  • Promotions β€” current new-user offers and realistic expectations
  • Downsides β€” genuine weaknesses, not sanitised talking points

Fee Structure

Hong Kong Stocks

Fee Type Rate
Commission 0.03% of trade value
Minimum commission HKD 3 per order
Platform fee HKD 15 per order
Settlement SFC levy + stamp duty (government-mandated)

The platform fee (HKD 15) applies on top of commission. For a HKD 10,000 trade, your total brokerage cost is: HKD 3 (commission) + HKD 15 (platform) = HKD 18, or approximately 0.18% of trade value. For larger trades (HKD 50,000+), the 0.03% commission becomes the dominant cost and the effective rate drops closer to 0.06–0.08%.

US Stocks

  • Commission: USD 0.0049 per share, minimum USD 0.99 per order
  • Options: USD 0.65 per contract (competitive vs Schwab/Fidelity)
  • No inactivity fee
  • No custody fee on held assets

Comparison vs Key Competitors

Broker HK Stock Commission HK Platform Fee IPO Support
Futu moomoo 0.03% (min HKD 3) HKD 15 Yes
Tiger Brokers 0.029% (min HKD 3) HKD 15 Yes
Longbridge 0% (zero commission) HKD 15 Yes
IBKR 0.05% (min USD 1) None Limited

Longbridge's zero-commission model beats Futu on raw HK stock trading cost. But Futu's platform features β€” especially free Level 2 data β€” partly offset this.


IPO and Grey Market Access

Futu is one of the most reliable platforms for HK IPO subscription in 2026. Key features:

IPO Subscription: You can subscribe to upcoming HK IPOs directly in the app. Futu offers margin financing for IPO subscriptions (typically 1–9x leverage depending on the IPO), which amplifies both gains and losses.

Grey Market Trading (ζš—η›˜): Futu provides access to the grey market β€” the unofficial trading window between IPO pricing and official listing. Grey market access is typically available from 4:30PM the day before listing. This is a significant feature not all brokers offer.

Allotment Notification: Push notifications when allotment results are released, which matters for timing your grey market decisions.

For a deeper look at how to use IPO margin financing, see our HK IPO margin financing guide and grey market trading explained.


Platform Quality

Mobile App

Futu's mobile app is consistently rated among the best in the HK broker space. Capterra users give it 4.5/5 for ease of use. The interface is clean, data loads quickly, and navigation between watchlists, orders, and research is smooth. The social feed feature (similar to StockTwits) is popular among retail traders but can feel noisy.

Free Level 2 Market Data

Most brokers charge separately for Level 2 market data (real-time order book depth). Futu provides this for free on US stocks and HK stocks β€” a genuine differentiator that saves active traders HKD 100–300/month compared to some competitors.

Desktop Platform

The desktop client is functional but noticeably less polished than the mobile app. If you do most of your research and trading on desktop, this may be a consideration. Tiger Brokers' desktop experience is marginally better in our comparison.


New User Promotions

As of March 2026, Futu's welcome promotion for new Hong Kong accounts offers:

  • Up to HKD 9,126 in welcome rewards (structured across deposit tiers and trading milestones)
  • Commission-free stock trading for new users (limited period β€” check current terms)
  • Free Level 2 data included by default

Promotions change frequently. Verify current terms at Futu's official HK promotion page before signing up, as the specifics shift.


Genuine Downsides

Learning curve for beginners: The platform has a lot of features. If you are new to stock investing, the volume of data, analytics tools, and options can be overwhelming. Tiger Brokers has a slightly simpler onboarding for beginners.

Social features add noise: The community feed is popular but also means you will see stock tips and speculation from other retail traders. This is fine to ignore but worth knowing.

Data privacy questions: As a Tencent-backed company with mainland China operations, some investors have concerns about how data is handled. Futu follows HK SFC regulations, but if data sovereignty is a priority, IBKR (a US-listed broker) may suit you better.

US stock fees are not the lowest: For pure US stock trading at scale, Interactive Brokers is cheaper at $0.005/share. Futu's $0.0049/share is competitive but the minimum $0.99 per order makes small trades relatively expensive.


Who Should Use Futu moomoo?

Best for:

  • Hong Kong residents who trade both HK and US stocks from one account
  • IPO subscribers who want grey market access and margin financing
  • Investors who want free Level 2 market data without paying extra
  • Traders who prefer a mobile-first experience

Consider alternatives if:

  • You trade HK stocks in high volume and want absolute lowest commissions β†’ Longbridge (zero commission)
  • You primarily trade US stocks at significant scale β†’ Interactive Brokers
  • You are a complete beginner overwhelmed by advanced features β†’ Tiger Brokers (simpler interface)

For moomoo's referral bonuses and current promotions, see our moomoo referral bonus guide. For a side-by-side fee comparison with IBKR, see moomoo vs Interactive Brokers.


Frequently Asked Questions

Is Futu moomoo regulated in Hong Kong?

Yes. Futu Securities International (Hong Kong) Limited is regulated by the SFC and holds Type 1, Type 2, and Type 4 licenses. It is also listed on NASDAQ as FUTU, adding an additional layer of regulatory oversight.

Can I use Futu moomoo as a mainland China resident living in Hong Kong?

Yes, but account opening requires a valid Hong Kong identity document (HKID) or a valid visa permitting you to open financial accounts in HK. Mainland Chinese ID alone is not sufficient for the HK entity.

Does Futu moomoo support margin trading?

Yes. Futu offers margin accounts for both HK and US stocks, and margin financing specifically for IPO subscriptions. Margin rates vary β€” check the current rates in the app before using.

How does Futu moomoo compare to Tiger Brokers?

Both are strong choices for HK retail investors with similar fee structures. Key differences: Futu has better free Level 2 data and a stronger social/community feature; Tiger has a slightly simpler desktop interface. See our tiger vs moomoo IPO comparison for a detailed breakdown.